
Behind the enquiry form
How an enquiry moves through Biro’s intake
Prospective clients, sales pitches, operational mail and junk take different paths. The classifier records a category and a reason.
biro.works
AI integration with a business behind it.
Biro builds and looks after websites for agencies and growing businesses. It’s also where I put AI to work in a real business, starting with how enquiries arrive, get assessed and receive a reply.
Email and web forms feed one intake. Drafts come from the service catalogue, a daily spend limit keeps the model honest, and every customer reply waits for a human.



